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MediaAlpha, Inc. (MAX) XNYS SERVICES-BUSINESS SERVICES, NEC Net insider selling (90d)
Latest MAX Insider Trades
About MediaAlpha, Inc. (MAX) MediaAlpha Inc provides a platform that enables insurance carriers and distributors to target and acquire customers. The company's technology platform brings insurance carriers and consumers together through a real-time, transparent, and results-driven ecosystem. It serves as a customer acquisition channel in property and casualty insurance, health insurance, and life insurance. The company operates in the United States and generates revenue by earning a fee for each consumer referral sold on its platform.
Headquarters LOS ANGELES, CA
Employees 147
Listed 2020
Exchange XNYS https://www.mediaalpha.com SEC filings for MAX on EDGAR
90-Day SEC Filing Activity Form 4 transaction type Transactions Shares Total value Open-market sale 84 1,010,365 $13.30M Option exercise 8 39,762 Tax withholding / forfeiture 8 38,391
MAX Insider Transactions (Form 4) 110 109 Form 4 filings on record, the earliest from Nov 1, 2024, newest first. Filing history page 1 of 3.
Date Insider Transaction Security Shares Price Value Aug 24, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282
Recent MAX Form 8-K Filings 5
Recent MAX Form 144 Notices of Proposed Sale 3 A Form 144 is notice of an INTENDED sale, not a completed one. It often precedes the Form 4 that reports the trade actually happening.
Filed Filer Relationship Shares Market value Notice Jul 16, 2026 - - - - View on EDGAR Jul 6, 2026 - - -
MAX Insider Trading - FAQ
What is the latest insider trade for MAX? MediaAlpha, Inc. (MAX) had 27 insider filings in the last 90 days, with the most recent on 2026-08-26. The full record for MAX runs to 109 Form 4 filings, the earliest from 2024-11-01. InsiderAlpha tracks every Form 4, Form 144, and 8-K filing in real time.
How many insiders are buying MAX stock? No insider purchases of MAX were filed in the last 90 days. 1 purchase is on record for this company.
How many insiders are selling MAX stock? 84 insider sales of MAX were filed in the last 90 days, totaling $13.30M.
Where can I see MAX SEC filings (Form 4, 10-K, 10-Q, 8-K)? This page tracks MAX Form 4 insider transactions, Form 144 sale notices, and 8-K material event disclosures in one timeline. Annual 10-K and quarterly 10-Q reports live on the company's SEC EDGAR page.
How can I follow MAX insider buys? Create a free InsiderAlpha account and press Watch on this page to add MAX to your watchlist. A free account also opens the full scored daily plan with every past day and 3 months of price history. No card is required. Sign up at https://insideralpha.ai/register.
More Information Technology Companies with Insider Activity Every Form 4 below links to the original document on SEC EDGAR, so the numbers on this page can be checked against the filing they came from.
Related Companies - Recent Insider Activity What is SEC Form 4? The filing insiders must submit within two business days of a trade, and how to read its transaction codes. Track MAX insider activity as it files Real-time Form 4 alerts, AI-scored daily trade ideas and 10b5-1 plan flags.
Sign up free - Director
Market cap $680.74M
P/E ratio 7.70
Dividend yield -
Average volume 820.5K
52 week high $14.70
52 week low $7.09
Today's high $12.73
Today's low $12.49
Open $12.73
Volume 135.5K
Previous close $12.85
Shares outstanding 52.98M Market cap
$680.74M
147 employees
MAX Insider Sentiment - Last 90 Days Share of open-market insider dollar volume that was buying versus selling, from SEC Form 4 filings.
0% Buying 100% Selling
0 insider purchases totaling $0 against 84 sales totaling $13.30M.
Most-Active MAX Insiders - Last 90 Days 10 Dollar totals are shown for open-market purchases and sales only. Grants, option exercises, gifts and tax withholding are reported by share count because they are not trades at a market price.
Aug 25, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $12.89 $42K
Aug 26, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 2,667 $12.56 $33K
Aug 24, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $12.99 $107K
Aug 25, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $12.87 $106K
Aug 26, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 7,778 $12.55 $98K
Aug 17, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $12.82 $42K
Aug 18, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $12.90 $42K
Aug 19, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $13.20 $43K
Aug 17, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $12.78 $105K
Aug 18, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $12.88 $106K
Aug 19, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $13.23 $109K
Aug 15, 2026 JC Jeffrey B. Coyne - Officer Tax withholding / forfeiture Class A Common Stock 2,187 $13.17 $29K
Aug 15, 2026 JC Jeffrey B. Coyne - Officer Tax withholding / forfeiture Class A Common Stock 2,542 $13.17 $33K
Aug 15, 2026 JC Jeffrey B. Coyne - Officer Tax withholding / forfeiture Class A Common Stock 5,224 $13.17 $69K
Aug 15, 2026 JC Jeffrey B. Coyne - Officer Tax withholding / forfeiture Class A Common Stock 4,229 $13.17 $56K
Aug 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 5,258 $13.17 $69K
Aug 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 4,366 $13.17 $58K
Aug 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 8,333 $13.17 $110K
Aug 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 6,252 $13.17 $82K
Aug 15, 2026 KC Keith Cramer - Officer Option exercise Class A Common Stock 5,303 $0.00 -
Aug 15, 2026 KC Keith Cramer - Officer Option exercise Class A Common Stock 4,472 $0.00 -
Aug 17, 2026 KC Keith Cramer - Officer Open-market sale Class A Common Stock 13,000 $12.76 $166K
Aug 15, 2026 KC Keith Cramer - Officer Option exercise Restricted Stock Units 5,303 $0.00 -
Aug 15, 2026 KC Keith Cramer - Officer Option exercise Restricted Stock Units 4,472 $0.00 -
Aug 14, 2026 KY Kuanling Amy Yeh - Officer Open-market sale Class A Common Stock 12,000 $13.55 $163K
Aug 15, 2026 KY Kuanling Amy Yeh - Officer Option exercise Class A Common Stock 5,303 $0.00 -
Aug 15, 2026 KY Kuanling Amy Yeh - Officer Option exercise Class A Common Stock 4,803 $0.00 -
Aug 15, 2026 KY Kuanling Amy Yeh - Officer Option exercise Restricted Stock Units 5,303 $0.00 -
Aug 15, 2026 KY Kuanling Amy Yeh - Officer Option exercise Restricted Stock Units 4,803 $0.00 -
Aug 10, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $13.30 $44K
Aug 11, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $13.36 $44K
Aug 12, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $12.89 $42K
Aug 10, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $13.57 $111K
Aug 11, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $13.24 $109K
Aug 12, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $12.78 $105K
Aug 3, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $12.54 $41K
Aug 4, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 2,667 $12.50 $33K
Aug 5, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 2,667 $12.36 $33K
Aug 3, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $12.48 $102K
Aug 4, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 7,778 $12.45 $97K
Aug 5, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 7,778 $12.28 $96K
Aug 3, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 72,000 $12.64 $910K
Jul 27, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $13.28 $44K
Jul 28, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 6,622 $13.86 $92K
Jul 29, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,952 $14.05 $70K
Jul 27, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $13.28 $109K
Jul 28, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 10,843 $13.78 $149K
Jul 29, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,524 $14.05 $134K
Jul 20, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,952 $13.87 $69K
Jul 21, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,952 $14.33 $71K
Jul 22, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,952 $13.81 $68K
Jul 20, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,524 $13.82 $132K
Jul 21, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,524 $14.33 $136K
Jul 22, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,524 $13.71 $131K
Jul 16, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 82,457 $14.39 $1.19M
Jul 17, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 12,333 $14.20 $175K
Jul 16, 2026 KY Kuanling Amy Yeh - Officer Open-market sale Class A Common Stock 10,000 $14.51 $145K
Jul 17, 2026 KY Kuanling Amy Yeh - Officer Open-market sale Class A Common Stock 3,000 $13.95 $42K
Jul 13, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 6,622 $13.81 $91K
Jul 14, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,952 $13.85 $69K
Jul 15, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,952 $14.03 $69K
Jul 13, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 10,843 $13.76 $149K
Jul 14, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,524 $13.90 $132K
Jul 15, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,524 $14.14 $135K
Jul 13, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 9,496 $14.05 $133K
Jul 14, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 37,701 $14.06 $530K
Jul 15, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 114,292 $14.17 $1.62M
Jul 15, 2026 KC Keith Cramer - Officer Open-market sale Class A Common Stock 13,000 $14.19 $184K
Jul 6, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 17,254 $14.01 $242K
Jul 7, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 26,467 $14.07 $372K
Jul 6, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 24,992 $13.91 $348K
Jul 7, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,952 $14.08 $70K
Jul 8, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,282 $13.78 $45K
Jul 6, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 25,352 $13.86 $351K
Jul 7, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,524 $14.06 $134K
Jul 8, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 8,205 $13.61 $112K
Jun 30, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 2,667 $12.42 $33K
Jul 1, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 4,512 $12.77 $58K
Jun 29, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 7,778 $11.93 $93K
Jun 30, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 7,778 $12.44 $97K
Jul 1, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 9,059 $12.80 $116K
Jun 29, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 2,667 $11.81 $32K
Jul 1, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 96,000 $12.90 $1.24M
Jun 26, 2026 KY Kuanling Amy Yeh - Officer Open-market sale Class A Common Stock 3,000 $11.16 $33K
Jun 24, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 6,667 $10.47 $70K
Jun 22, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 1,067 $10.00 $11K
Jun 23, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 1,067 $10.09 $11K
Jun 24, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 1,067 $10.46 $11K
Jun 22, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 6,667 $10.15 $68K
Jun 23, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 6,667 $10.17 $68K
Jun 16, 2026 SY Steven Yi - Officer Open-market sale Class A Common Stock 24,000 $10.01 $240K
Jun 16, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 2,134 $10.00 $21K
Jun 17, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 1,067 $10.00 $11K
Jun 16, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 13,334 $10.00 $133K
Jun 17, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 6,667 $10.01 $67K
Jun 15, 2026 KC Keith Cramer - Officer Open-market sale Class A Common Stock 13,000 $9.47 $123K
Jun 10, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 3,201 $10.00 $32K
Jun 10, 2026 EN Eugene Nonko - Director Open-market sale Class A Common Stock 20,001 $10.00 $200K
Jun 5, 2026 KY Kuanling Amy Yeh - Officer Open-market sale Class A Common Stock 3,000 $8.89 $27K
May 15, 2026 LS Lauren Stclair - Director Grant or award Class A Common Stock 20,900 $0.00 -
May 15, 2026 KC Keith Cramer - Officer Option exercise Class A Common Stock 5,303 $0.00 -
May 15, 2026 KC Keith Cramer - Officer Option exercise Class A Common Stock 4,471 $0.00 -
May 15, 2026 KC Keith Cramer - Officer Open-market sale Class A Common Stock 13,000 $8.05 $105K
May 15, 2026 KC Keith Cramer - Officer Option exercise Restricted Stock Units 5,303 $0.00 -
May 15, 2026 KC Keith Cramer - Officer Option exercise Restricted Stock Units 4,471 $0.00 -
May 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 3,253 $8.05 $26K
May 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 2,702 $8.05 $22K
May 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 8,087 $8.05 $65K
May 15, 2026 PT Patrick Ryan Thompson - Officer Tax withholding / forfeiture Class A Common Stock 6,252 $8.05 $50K
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