Heath Byrd - SEC Form 4 Insider Trading Activity
Summary
Updated Aug 4, 2026
Heath Byrd has filed 3 SEC Form 4 filings across 1 company in the last 90 days - selling. Lifetime open-market sales: $1.24M.
Profile
Heath Byrd serves as EVP and CFO of SONIC AUTOMOTIVE INC (SAH). Byrd has reported 7 insider filings with the SEC since 2024. The most recent filing was in June 2026.
| Role | EVP and CFO |
|---|---|
| Notability | 34/100 |
Board memberships
- SONIC AUTOMOTIVE INC
Reported roles
- EVP and CFO
Trading Pattern
InsiderAlpha's records for Heath Byrd go back to 2024: 7 primary Form 4 filings, an average of 2.3 per year. 2 recorded transactions carry a Rule 10b5-1 flag, meaning they were pre-scheduled under a written trading plan rather than discretionary.
Career & Filing History
Every role Heath Byrd has reported on a Form 4, reconstructed from the filings themselves - reporting insiders must state their relationship to the issuer (officer title, director seat, or 10% ownership) on every filing.
- EVP and CFO at SONIC AUTOMOTIVE INC (SAH) - 7 filings, 2024 to 2026
Recent Transactions
| Date | Ticker | Company | Code | Shares | Price | Value |
|---|---|---|---|---|---|---|
| 2026-06-03 | SAH | SONIC AUTOMOTIVE INC | S - Open-market sale [10b5-1] | 5.1K | $85.00 | $430K |
| 2026-06-01 | SAH | SONIC AUTOMOTIVE INC | S - Open-market sale [10b5-1] | 9.5K | $85.00 | $810K |
| 2026-04-02 | SAH | SONIC AUTOMOTIVE INC | D - Derivative transaction | 5.9K | $68.57 | $403K |
| 2026-04-02 | SAH | SONIC AUTOMOTIVE INC | M - Option exercise | 5.9K | - | |
| 2026-02-10 | SAH | SONIC AUTOMOTIVE INC | F - Tax withholding / forfeiture | 4.2K | $62.46 | $260K |
| 2026-02-10 | SAH | SONIC AUTOMOTIVE INC | F - Tax withholding / forfeiture | 5.0K | $62.46 | $314K |
| 2025-03-31 | SAH | SONIC AUTOMOTIVE INC | F - Tax withholding / forfeiture | 4.2K | $56.96 | $237K |
| 2024-10-31 | SAH | SONIC AUTOMOTIVE INC | G - Bona-fide gift | 2.6K | $0.00 |
Companies - Last 90 Days
- SONIC AUTOMOTIVE INC (SAH) - 3 filings, last 2026-06-03
Other Insiders Active in the Same Stocks
Insiders who reported open-market trades at the companies Heath Byrd has recently filed at. Multiple unrelated insiders buying the same stock within a short window - cluster buying - has historically been one of the strongest Form 4 signals.
- Jeff Dyke - $8.41M of SAH open-market activity in the last 12 months
- Paul P. Rusnak - $5.99M of SAH open-market activity in the last 12 months
More Notable Insiders
Other corporate insiders with significant SEC Form 4 track records on InsiderAlpha:
- Stephen J. Hemsley
- Jeffrey Robert Hernandez
- Patrick J. Heron
- Michael Ho
- David Henry Hoffmann
- Gregg R. Honigblum
- HORIZON KINETICS ASSET MANAGEMENT LLC
- HRT FINANCIAL LP
Frequently Asked Questions
Who is Heath Byrd?
Heath Byrd serves as EVP and CFO of SONIC AUTOMOTIVE INC (SAH). Byrd has reported 7 insider filings with the SEC since 2024. The most recent filing was in June 2026.…
How many SEC Form 4 filings has Heath Byrd submitted recently?
3 primary Form 4 filings in the last 90 days, covering 1 company.
Has Heath Byrd been buying or selling stock?
Recorded transactions: 0 open-market purchases and 2 open-market sales ($1.24M) across all tracked filings.
Where can I see all of Heath Byrd's SEC filings?
All Form 4 filings, transaction values, and 10b5-1 plan flags are listed on this page and updated in real time as new SEC EDGAR filings are processed.
Learn More
Open the live Heath Byrd profile on InsiderAlpha for real-time alerts, AI-scored trade ideas, and full transaction history.