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- Bjorn Reynolds - DirectorOpen-market sale$129K
Eyal Goldstein - OfficerOpen-market sale$182K- Eyal Goldstein
About ASURE SOFTWARE INC (ASUR)
ASURE SOFTWARE INC is an SEC registrant, filing under CIK 0000884144, classified as computer integrated systems design. It is grouped with Information Technology companies on this site.
ASUR Form 4 activity by transaction type, last 90 days
| Form 4 transaction type | Transactions | Shares | Total value |
|---|---|---|---|
| Open-market sale | 1 | 15,420 | $129K |
| Grant or award | 6 | 32,520 | |
| Tax withholding / forfeiture | 10 | 10,786 |
Dollar totals cover purchases and sales only (codes P and S). Grants, option exercises, gifts and tax withholding are counted in shares, because none of them is a trade at a market price.
ASUR insider transactions (Form 4)
5646 Form 4 filings on record, the earliest from May 8, 2025, newest first. Filing history page 1 of 2.
| Date | Insider | Transaction | Security | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 879 | $7.68 | $7K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,804 | $7.68 | $14K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,837 | $7.68 | $14K | |
 John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 628 | $7.68 | $5K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,312 | $7.68 | $10K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,312 | $7.68 | $10K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 879 | $9.06 | $8K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 628 | $9.06 | $6K | |
| Bjorn Reynolds - Director | Open-market sale | Asure Software, Inc. Common Stock ($0.01 par value) | 15,420 | $8.35 | $129K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 879 | $8.76 | $8K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 628 | $8.76 | $6K | |
| Bjorn Reynolds - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 5,420 | $0.00 | - | |
 Bradford Scovill Oberwager - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 5,420 | $0.00 | - | |
| Grace G. Lee - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 5,420 | $0.00 | - | |
| Daniel M. Gill - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 5,420 | $0.00 | - | |
| William Carl Drew - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 5,420 | $0.00 | - | |
| Ben F. Allen - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 5,420 | $0.00 | - | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 879 | $8.13 | $7K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,804 | $8.13 | $15K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,837 | $8.13 | $15K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 628 | $8.13 | $5K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,312 | $8.13 | $11K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,312 | $8.13 | $11K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 628 | $9.66 | $6K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 879 | $9.66 | $8K | |
| Daniel M. Gill - Director | Option exercise | Asure Software, Inc. Common Stock ($0.01 par value) | 5,000 | $7.86 | $39K | |
| Daniel M. Gill - Director | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 4,581 | $8.58 | $39K | |
| Daniel M. Gill - Director | Option exercise | Stock Option (Option to Buy) | 5,000 | $0.00 | - | |
| John F. Pence - Officer | Option exercise | Asure Software, Inc. Common Stock ($0.01 par value) | 60,000 | $7.86 | $472K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 55,645 | $8.88 | $494K | |
| John F. Pence - Officer | Option exercise | Employee Stock Option (Right to Buy) | 60,000 | $0.00 | - | |
| Ben F. Allen - Director | Option exercise | Asure Software, Inc. Common Stock ($0.01 par value) | 5,000 | $7.86 | $39K | |
| Ben F. Allen - Director | Option exercise | Stock Option (Option to Buy) | 5,000 | $0.00 | - | |
| Bjorn Reynolds - Director | Option exercise | Asure Software, Inc. Common Stock ($0.01 par value) | 5,000 | $7.86 | $39K | |
| Bjorn Reynolds - Director | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 4,282 | $9.18 | $39K | |
| Bjorn Reynolds - Director | Option exercise | Stock Option (Option to Buy) | 5,000 | $0.00 | - | |
| Eyal Goldstein - Officer | Option exercise | Asure Software, Inc. Common Stock ($0.01 par value) | 60,000 | $7.86 | $472K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 54,768 | $9.18 | $503K | |
| Eyal Goldstein - Officer | Option exercise | Employee Stock Option (Right to Buy) | 60,000 | $0.00 | - | |
 Patrick Goepel - Officer | Option exercise | Asure Software, Inc. Common Stock ($0.01 par value) | 60,000 | $7.86 | $472K | |
| Patrick Goepel - Officer | Option exercise | Asure Software, Inc. Common Stock ($0.01 par value) | 90,000 | $6.74 | $607K | |
| Patrick Goepel - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 54,768 | $9.18 | $503K | |
| Patrick Goepel - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 75,492 | $9.18 | $693K | |
| Patrick Goepel - Officer | Option exercise | Employee Stock Option (Right to Buy) | 60,000 | $0.00 | - | |
| Patrick Goepel - Officer | Option exercise | Employee Stock Option (Right to Buy) | 90,000 | $0.00 | - | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 389 footnote F1 | $9.19 | $4K | |
| ||||||
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 879 footnote F1 | $9.19 | $8K | |
| ||||||
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 389 footnote F1 | $8.34 | $3K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 812 footnote F2 | $8.34 | $7K | |
| John F. Pence - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 812 footnote F3 | $8.34 | $7K | |
| ||||||
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 879 footnote F1 | $8.34 | $7K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,804 footnote F2 | $8.34 | $15K | |
| Eyal Goldstein - Officer | Tax withholding / forfeiture | Asure Software, Inc. Common Stock ($0.01 par value) | 1,837 footnote F3 | $8.34 | $15K | |
| ||||||
| Eyal Goldstein - Officer | Open-market sale | Asure Software, Inc. Common Stock ($0.01 par value) | 20,000 | $9.09 footnote F1 | $182K | |
| ||||||
| Bjorn Reynolds - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 10,000 footnote F1 | $0.00 | - | |
| ||||||
| Bradford Scovill Oberwager - Director | Grant or award | Asure Software, Inc. Common Stock ($0.01 par value) | 10,000 footnote F1 | $0.00 | - | |
| ||||||
Item 2.02, 9.01
Item 5.07, 9.01
Item 2.02, 9.01
Recent ASUR Form 144 notices of proposed sale
1An insider files Form 144 before selling restricted or control stock. It announces a planned sale. If the sale goes ahead, it shows up later on a Form 4.
| Filed | Filer | Relationship | Shares | Market value | Notice |
|---|---|---|---|---|---|
| Reynolds Bjorn | Director | 15,420 | $129K | View on EDGAR |
ASUR insider trading FAQ
What is the latest insider trade for ASUR?
ASURE SOFTWARE INC (ASUR) had 13 insider filings in the last 90 days, with the most recent on 2026-10-05. The full record for ASUR runs to 46 Form 4 filings, the earliest from 2025-05-08. InsiderAlpha adds new Form 4, Form 144 and 8-K filings as they arrive from SEC EDGAR.
How many insiders are buying ASUR stock?
No insider purchases of ASUR were filed in the last 90 days. 2 purchases are on record for this company.
How many insiders are selling ASUR stock?
1 insider sale of ASUR was filed in the last 90 days, totaling $129K.
Where can I see ASUR SEC filings (Form 4, 10-K, 10-Q, 8-K)?
This page collects ASUR Form 4 insider transactions, Form 144 sale notices and 8-K filings in one place. Annual 10-K and quarterly 10-Q reports live on the company's SEC EDGAR page.
More Information Technology companies with insider activity
Recent insider filings
10The EDGAR links open each original Form 4, so you can check any number on this page against the filing it came from.
- - Eyal Goldstein view on EDGAR
- - John F. Pence view on EDGAR
- - Eyal Goldstein view on EDGAR
- - John F. Pence view on EDGAR
- - Bjorn Reynolds view on EDGAR
- - Eyal Goldstein view on EDGAR
- - John F. Pence view on EDGAR
- - Bjorn Reynolds view on EDGAR
- - Bradford Scovill Oberwager view on EDGAR
Related companies with recent insider activity
Learn more
- Insider selling: signal or noise?
- Why most insider sales are routine, and the few patterns worth a second look.
- Form 144 vs Form 4
- A Form 144 announces a planned sale; the Form 4 reports it after it happens.
- Insider activity in Information Technology
- Where ASUR's peers are being bought and sold.
- Every recent Form 4
- The market-wide feed, updated as filings arrive from SEC EDGAR.
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